Archives for July 24, 2011

← 2011

Organics booming in Lebanon, India, Romania

By Shane Starling

The first organic dairy factory has opened in Lebanon, Romania’s market is growing at 20%+ and in India, forecasts are for quadruple growth by 2015 as developing economies embrace organic production of foodstuffs.

Survey suggests store brands could be losing appeal

By Caroline Scott-Thomas

Store brands are still perceived favorably by consumers but they may be losing some of their appeal, according to the results of a new poll conducted by market research firm Ipsos Marketing.

Fortification drives consumer definition of ‘healthy’

By Caroline Scott-Thomas

Fortification and added healthy ingredients are stronger factors in driving purchases of foods perceived as healthy than absence of less healthy ingredients like sugar, saturated fat and sodium, according to the results of a new survey.