Archives for September 5, 2013

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'Tesco failed to understand the Chinese consumer'

By Rick Pendrous

Tesco’s decision to step back from going it alone in China was because it failed to understand the Chinese consumer and how unsuited they are to its so-called “secret weapon” – the clubcard, according to a leading marketing expert.

Spicy Salmonella problem for US

By Joseph James Whitworth

Spice shipments into the US had double the Salmonella contamination compared to other imported foods, according to a three year Food and Drug Administration (FDA) study.

Pea protein boom drives Cosucra plant expansion

By Shane Starling

Belgian pea protein player  Cosucra is investing €30m to build a ‘second line’ at its processing facility as European and North American demand rockets.

Nestlé Kit Kat tie-up wires into Chinese Android appetite

By Annie-Rose Harrison-Dunn

This week’s launch of the new Google Android 4.4 Kit Kat and Nestlé’s tie-in chocolate Android robots is a marketing move worth millions and could help the Kit Kat name grow in emerging markets like China, says Euromonitor International.

Interview

'Long and tortured' Asean harmonisation process making steady progress

By RJ Whitehead

This time last year, the Southeast Asian nations of Asean set out to create the single largest regulatory framework for dietary supplements in the world. We spoke to Dato' Dr Rajen M, who has been advising on Malaysia's position, to give us an update on...